[quote style=”boxed”]”I want to unleash and get more visible in my business, strategically position myself both on and offline in public, recognize my unique value and communicate confidently to attract the right clients who need me and nurture an ideal team because I have crystallized the results I deliver and what I stand for.” [/quote]
Who you are
You are running your own business and have set your mind to growing to the next level and reaching more people who are looking for exactly what you deliver to support them. You have the drive and know-how to tap into your unique expertise. You are ready to pull yourself out from behind your computer, maximize your potential and get out there in a bigger way with a unique marketing message reaching more people with much more face time and visibility.
What your issues tend to be
You tend to be a one-woman show, without asking for much external support for strategizing, bouncing ideas off of, honing in on your unique marketing message and maximizing on your unique potential which you are not fully seeing right now. You need help with difficult conversations, your marketing content and materials and feel like you are spinning your wheels at times, lacking enough visibility and confidence in your communication, to get out there so potential clients can find you, delegate effectively to an ideal team of people who are inspired to work with you. You struggle with self-sabotaging thoughts questioning whether what you offer is innovative enough to set you apart from competitors or if you are cut out to play a bigger game doing what you love.
What you need most right now
You need an action plan to get you out from behind your computer, get comfortable with being uncomfortable everyday as you become more visible, lead with confidence, create new business models, leverage your unique value and become opportunistic in your own feminine authentic way so you can attract opportunity whenever you speak about the results you deliver verbally, on e-mail, through your website and social media channels. Your primary focus needs to be on framing your signature speech for each audience positioning yourself in your market by tapping into your bench strengths and value-adds which you uniquely bring to the table for clients. Your new normal is high-fiving yourself everywhere your feet land and practicing self-promotion techniques which will attract others to want to learn more about YOU and refer you on for years to come.
Then it’s all about having a tactical toolkit in your hip pocket, maintaining an authentic internal and external dialogue when communicating your value which sets you apart. You need to pull yourself out of “worker bee” mode and be a big picture thinker who is BE not DO any longer. You need a referral system network which will serve as a pipeline to new opportunities and a tribe you can continually rely on for support.